Varun Dubey · Founder, Wbcom Designs

Plugin engineering.
Enterprise AI.
16 years on WordPress.

Wbcom Designs ships some of the most-used community plugins for WordPress: BuddyX, Reign, Jetonomy, MediaVerse, Learnomy, Listora, WP Career Board. We also ship AI workflows for enterprise teams worldwide.

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The studio

Every touchpoint your product hits

All services
  1. 01

    Infrastructure

    Cloud servers, CDN, edge runtime, observability, cost ops. Cloudways, AWS, Cloudflare, custom deployments.

  2. 02

    Web engineering

    WordPress and BuddyPress at the core. Laravel and Astro when the work fits. Headless when it earns it.

  3. 03

    Growth + SEO

    Technical SEO, content systems, schema, Core Web Vitals, GSC + GA4. Numbers that move, not vanity metrics.

  4. 04

    Automation

    Marketing automation, sales ops, content pipelines, ticket triage. Glue code between everything you already pay for.

  5. 05

    AI in the loop

    Custom Claude and OpenAI workflows. RAG, agents, codegen, support deflection. AI as a teammate, not a demo.

Writing

What I’m thinking about

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Products

In-house brands you might already use

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Now

What the studio is in this week

Updated

  • Building Headless vapvarun.com on Astro + Cloudflare Workers
  • Writing AI-assisted WordPress + Laravel workflows from a small team
  • Thinking about How small dev shops keep an edge over freelance + agency AI tooling
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